300 Perimeter Park Drive
Morrisville, NC, 27560
2008 Employees: 62+
Dennis M. Reed
President and Chief Marketing Officer
Vice President of Operations
This excerpt from Charles & Colvard's SEC filing best describes Charles & Colvard's principal business:
"Charles & Colvard manufacture, market and distribute Charles & Colvard created moissanite jewels (also called moissanite) for sale in the worldwide jewelry market. Moissanite, also known by its chemical name, silicon carbide (SiC), is a rare, naturally occurring mineral found primarily in meteors. As the sole manufacturer of scientifically-made moissanite jewels, our strategy is to establish Charles & Colvard as a reputable, high-quality and sophisticated brand and position moissanite as a unique jewel, distinct from all others based on its exceptional fire, brilliance, luster, durability and rarity. Moissanite is marketed to its primary target market, the self-purchasing woman, as the perfect reward or indulgence for a woman celebrating her achievements, whether personal or professional, big or small. Moissanite is also marketed to the jewelry trade as a new jewelry category with a unique business opportunity."
Charles & Colvard owns patents for moissanite manufacturing and its use as a jewel.